Senior Art Director Zenefits July 2016-Current Leading the creative department to drive the Zenefits mission of helping small business and entrepreneurs. Working across departmental lines to bring the brand to life through a wide spectrum of executions, from videos to trade shows to emails and more. Coordinated with marketing and product design teams to repair and realign a visually fractured brand.
Senior Art Director Recreation October 2014-Current Collaborated on strategy and planning for new and existing brands. Lead a multifaceted team to create and express brands across a variety of mediums, including print, digital, and video. Managed and developing junior creatives. Clients: Digisight, Profusa, One World Play Project, Avinger, Lineage.
Senior Designer PJA Advertising and Marketing January 2011-June 2014 Worked closely with the creative director to conceptualize and execute integrated brand and direct-response advertising campaigns. Created and updated brand identities, brand guides, collateral, and websites. Managed and directed other designers, developers and freelance creatives. Clients: Bi-Amp Systems, Bio-Rad, Endica Epicore, Equinix, Extreme Networks, Hitachi Datasystems, Maxim, Thomson Reuters, TrendMicro Systems.
Altitude August 2009-August 2010 Created brand identities, guidelines, website UX and design, and front end HTML/CSS coding. Managed third party developers. Clients: Apple Inc, Arenetic, National Nurses United, New Leaf Paper, San Jose Institute of Contemporary Arts, Slice.
Swirl Integrated Marketing September 2010-December 2010 June 2008-May 2009 Conceptualized and executed integrated advertising campaigns, microsites, brand identities and assets, and product packaging. Clients: California Table Grape Association, Cengage, Coinstar, Ebay, Jamba Juice, Microsoft, Lennar, Lexar, Oakland Raiders, Paycycle, San Francisco Giants.
Lead Art Director
X Press Magazine September 2007-May 2008 Coordinated a large team of designers, managed photoshoots, and designed article templates and layouts.
Graphic Design Intern
Design Pool January 2008-April 2008 Developed identities, way-finding, and environmental design.
Podshow June 2007-January 2008 Collaborated on interactive design and digital marketing.